The Event Guide Magazine is yet again to release the September Edition of its Magazine. The Personality yet to be unveiled as the cover of this month’s magazine is finally out and in the person of Innocent Utah Idibia, known by his stage name 2Baba.
2BABA is a Nigerian singer, songwriter, record producer and entrepreneur. Prior to July 2014, he went by the stage name 2face Idibia. He is one of the most decorated and successful Afro pop artists in Africa, and is also one of the most bankable performing music artistes in Africa. With over 2 decades of trailblazing and topping the charts in his industry, 2Baba remains a formidable force, and one of the most influential in the Nigerian Entertainment space. He is also a known philanthropist and humanitarian.
Innocent Idibia was born in Jos, Nigeria . He is from the Idoma ethnic group in the southern part of Benue State, in central Nigeria. He attended Mount Saint Gabriel’s Secondary School in Makurdi, Benue State. He enrolled at Institute of Management & Technology, Enugu (IMT), where he did his preliminary National Diploma course in business administration and management. While attending IMT, he performed at school organised shows and parties, as well as other regional schools such as the University of Nigeria and Enugu State University of Science & Technology. He eventually dropped out to pursue his music career. While attending IMT, 2face Idibia started composing and singing jingles at the GB Fan Club at Enugu State Broadcasting Services (ESBS) in 1996.
Also in 1996, he adopted the stage name “2Face” (Tuface). He cited the reason as “trying to demarcate my personal life with my business life.
After the disbandment of Plantashun Boyz in 2004, all band members sought separate musical careers. 2Baba released his debut solo album Face 2 Face (2004), which established him as a viable solo artist.
Following the release of his debut album, he released his second album Grass 2 Grace in 2006, which contained hits “One Love”, “True Love, “4 Instance”. He is the founder of Hypertek Entertainment.
In 2006, his song “African Queen” was used in the soundtrack for the film Phat Girlz, which was released internationally.
He released a experimental album in 2009 called The Unstoppable releasing the single “Enter the Place”. Problems with album distribution in 2007 caused as shift of the release date of the album from 2008 to early 2009. In 2010, 2Baba released an “International Edition” of the same under the title The Unstoppable International Edition making him the first Nigerian artist to have an appropriately priced international album. 2face released two more singles from the international version of his The Unstoppable album. The international edition of the album won two awards at the 2010 SoundCity Music Video Awards. He also won the Channel O Music Video Awards Best African Western award and the MTV Africa Music Awards for Best Male and Artist of the year.
Upon leaving the music label Kennis Music after the release of his second solo album, he set up his own record label known as Hypertek Entertainment. He is part of the Sony All African One8 Project alongside seven other musicians across Africa recording a single with R. Kelly and Prince Lee titled “Hands Across the World”. He is the first non-Liberian to become an honorary member of the Liberian music society in recognition for his outstanding contribution to the growth of music in Africa. He has been named Red cross ambassador society of Nigeria. 2Baba has several collaborations all over the globe, giving his collaborators the opportunity to win an awards for each duet such as street credibility by 9ice, possibility by p-square and lots more. He is adored by his colleagues and every entertainer in Nigeria music industry as a role model. 2Baba and heavy weight American Rapper Jay Z met in NYC 2014.
2Baba has also been an ambassador for quite a number of brands including Guinness, Nigerian Breweries etc. He is also the brand ambassador for National Agency for Food and Drug Administration and Control.
2Baba has established an NGO called The 2Baba Foundation.[3whose motto is "service to humanity”. Formerly known as The 2Face Reachout Foundation, and eventually The 2Face Foundation, the foundation underwent a name change in September 2016, and is now known as The 2Baba Foundation. The foundation’s work is centred around nation building, peaceful co-existence, and accountability in governance.
In 2009, 2Baba was appointed as ambassador by National Agency for Food and Drug Administration and Control. He released a song "Man Unkind” to raise awareness on the menace of fake and sub-standard food and drug products in Nigeria. In 2009, he was presented with the prestigious International Youth Ambassador for Peace Summit and the Nigeria Youth Merit Award by the National Youth Council of Nigeria in recognition of his contributions to youth development in Nigeria.
In January 2017, 2Baba announced a partnership with United Nations High Commissioner for Refugees (UNHCR). He made an initial donation of over US$11,000 to UNHCR for IDPs and returnees. In June 2017, he released a dedicated IDP-awareness song titled Hold My Hand to mark the World Refugee Day, and promised 60 percent of the proceeds from the song to the IDP cause. He has also collaborated with other NGOs like The Nigerian RedCross Society, Enough is Enough (EiE)(Office of the Citizen campaign), Youngstars Foundation and National Democratic Institute (for Vote Not Fight campaign).
After carefully going through he’s portfolio, I guess he’s a perfect match for the cover. Unveiling date is yet to be released. Stay connected to our website for more updates.